Corporate Gifting Programs

According to OPEN from American Express(SM) Semi-Annual Small Business Monitor, the top corporate gifts are:
• cards or calendars (49%)
• gift certificates for retail or restaurants (26%)
• company branded items (23%)
• fruit/food basket or charity donation (both 18%)
• flowers/plants and wine/liquor (tied at 10%)

Whether you’re new to the art or have been doing it for years, corporate gift programs can be used all year long and for a variety of reasons. December holidays offer a great opportunity to recognize the support of customers, get a foot in the door at a prospective client and to also thank employees.

Reaching out to your current client base doesn’t have to add stress during the holidays. As the digital age expands our online shopping horizon you’ll find there are a lot of options available to you. The Original Basket Boutique can customize your gift and also take care of the shipping for you!

Here are a few other things to help you when making a purchase:

• Order early so you can take advantage of shipping ground! The week of December 10th is the perfect time to send your gifts. Plus you won’t miss anyone who may take vacation during the holidays.

• On that note, personally delivering your gift offers an opportunity to be top of mind as well as the added bonus of connecting with your client.

• Everyone has their own interests and tastes. Gift cards and Gift baskets offer a wide range of appeal. Custom gift baskets however, allow you to add a special “favorite” item for that personalized touch.

• Always go with quality. This gift ultimately represents your company. Work with your gift specialist to stay on budget using the great variety of options out there!

• Hand written notes!!!

• It’s always good to check corporate regulations (both for the giver and receiver) for value or gift prohibitions.

• The State of Tennessee does not permit the shipping of Alcohol.

• Business gifts are tax deductible up to $25 per person for the tax year. For more information please check Revenue IRS Publication 463.

If you want to step out of the holiday rush, a great way to have an impact is to send gifts on your clients’ birthday. A corporate gift program is a cost effective way of maintaining a personal connection with your clients and building a partnership that can lead to referrals and business growth. Let us know how we can help!

Tami Ross
Gift Specialist
The Original Basket Boutique

tamir@obbgifts.com
615.423.1471

BE original! GIVE original!